RULE76
Truth into action. Value that endures.
Rule76 is a governed operating system for better decisions, better performance, and enduring value.
Built to help people and organizations see clearly, decide deliberately, act purposefully, and learn from what follows.
See the Applications
001 / ORIENTATION
More information has not created more certainty.
Organizations have more data, technology, methodologies, expertise, and advice than at any point in history. Yet the hardest questions remain remarkably familiar.
What is actually true?
What matters now?
What should we do about it?
How will we know if it worked?
And what deserves to endure after we are gone?
Rule76 exists in the space between knowing and doing.
002 / THE OPERATING SYSTEM
GOVERNANCE
00 / FOUNDATION
EVIDENCE
Evidence is the foundation feeding the system.
EVIDENCE → TRUTH
01
TRUTH
Establish what the evidence can support—not what assumption prefers.
02
CONTEXT
Understand what the evidence means and where it belongs.
03
JUDGMENT
Apply experience, discernment, and appropriate challenge.
04
ACTION
Translate understanding into deliberate decisions.
05
LEARNING
Measure what happened and allow reality to teach us.
LEARNING INFORMS FUTURE EVIDENCE AND JUDGMENT
RETURN → EVIDENCE
004 / THE APPLICATIONS
Rule76 becomes most valuable when it is applied.
Its applications translate a common governed foundation into practical systems for distinct domains of human and organizational performance.
RULE76 STUDIO COLLECTION
01
IN PRACTICE
COMMERCIAL
02
LEARNING
03
PEOPLE
04
OPERATIONS
05
DATA
06
GOVERNANCE
07
EXPERIENCE
08
INNOVATION
The Rule76 Studio Collection is continuously evolving. Applications develop through evidence, use, learning, and governance.
005 / RULE76 IN PRACTICE
CVAF / COMMERCIAL VALUE ACCELERATION FRAMEWORK
Most organizations don’t suffer from a shortage of technology.
They suffer from value trapped between strategy, process, systems, data, and execution.
CVAF applies the Rule76 operating system to the commercial domain.
It creates an outside-in, evidence-based view of the commercial system—identifying where value may be created, where it may be leaking or delayed, what appears to be causing it, and what actions warrant further examination.
RULE76 OPERATING SYSTEM
COMMERCIAL DOMAIN
CVAF
CVAF / APPLIED MODEL
01 / OUTSIDE-IN EVIDENCE
Begin with externally observable evidence, company information, operating context, business conditions, and relevant internal inputs when available.
02 / NEEDS & VALUE HYPOTHESIS
Translate evidence into explicit hypotheses about needs, friction, value leakage, opportunity, and potential business impact. Clearly communicate that a hypothesis is not yet a fact.
03 / FINANCIAL MODEL
Quantify the potential impact using transparent assumptions, ranges, evidence, and confidence.
04 / EXECUTIVE VIEW
Translate the analysis into a decision-ready view of what matters, why it matters, what remains uncertain, and where action may be warranted.
05 / ACTION & MEASUREMENT
Use outcomes and new evidence to test assumptions, measure realized value, learn, and refine the model.
Sources are preserved. · Assumptions are visible. · Hypotheses remain distinguishable from facts. · Confidence is explicit. · Changes leave a record. · New evidence can refine the conclusion.
See the Applications →
006 / ORIGIN
BUILT FROM EXPERIENCE
It emerged over decades.
From business transformation and technology.
From leadership and failure.
From mentors and teams.
From decisions that worked—and decisions that didn’t.
From challenging accepted answers.
From returning to first principles.
And from learning that experience only becomes wisdom when we are willing to examine it truthfully.
01
EXPERIENCE
Life and work produce events, decisions, consequences, successes, and failures.
02
REFLECTION
Experience becomes useful when we are willing to examine what actually happened.
03
PATTERNS
Across enough experiences, recurring truths begin to become visible.
04
PRINCIPLES
Patterns that survive examination can become principles.
05
FRAMEWORKS
Principles can be organized into repeatable ways of thinking and acting.
06
APPLICATIONS
Frameworks become useful when they can be applied to real problems.
07
RULE76
Eventually, the applications revealed something larger underneath them.
PORTRAIT
RESERVED
THE AUTHOR / BRAD PIVER
Rule76 was developed by Brad Piver from patterns recognized across decades of business transformation, enterprise technology, leadership, selling, learning, failure, reflection, and continued practice.
The work continues to evolve as new evidence, experience, and applications test what deserves to remain.
About the Author →
007 / BEGIN
THE DOORWAY
You do not need to understand all of Rule76 to use it.
You only need somewhere honest to begin.
01 / WHAT IS ACTUALLY TRUE?
02 / WHAT MATTERS NOW?
03 / WHAT SHOULD WE DO ABOUT IT?
04 / HOW WILL WE KNOW IF IT WORKED?
05 / WHAT DESERVES TO ENDURE?
Bring the question.
Rule76 provides a way to examine it.
Evidence before assumption.
Judgment before action.
Learning before certainty.
Governance throughout.
01 / UNDERSTAND
What is Rule76?
For someone who wants to understand the operating system, principles, and architecture.
Explore Rule76 →
02 / APPLY
The Rule76 Studio
For someone who has a problem, opportunity, domain, or decision where Rule76 may be useful.
Explore the Applications →
03 / ENGAGE
Start a Conversation
For someone who wants to discuss a question, application, collaboration, or problem worth examining.
Start a Conversation →
Simple enough to enter.
Deep enough to remain.
Useful enough to apply.
Governed enough to endure.
RULE76
What is Rule76?
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